Talent Commitment Proposal — Confidential
Nico, here's the sequence.
Why we want you committed first, what unlocks after, and why this show stands on its own legs — independent of any single OEM, lodge, or sponsor.
Prepared by Heron Africa & MySky.africa · For Nico's eyes only
The card
Every gyro buyer becomes a Hero.
Bundled at hand-over with every airframe sold into Africa, and offered to the existing gyro base as the upgrade path into the club. This is what the OEMs hand their buyers — and what your audience signs up for.
The angle, in one paragraph
OEMs sell the dream. After year one, it gathers dust.
Every gyrocopter is sold on a fantasy — Africa from 500 feet, the coast at sunrise, the Delta on a Sunday. The reality, almost everywhere, is the same 50nm of weekend airspace until the machine sits in a hangar and the family stops asking when dad's flying again. MySky is the lifeline. A reason to keep flying. A reason to upgrade. A place every OEM can send their buyers the day they hand over the keys — and a recurring revenue stream tied to every airframe on the books.
For the OEM
An African showroom that flies + a recurring upsell at every hand-over.
For the owner
A real reason to stay in the seat — circuits, club, content, community.
For you, Nico
On-screen lead + co-owner of the media co. that owns this story end-to-end.
Your private workroom is live.
Comment on every section, reorder the angles, sign off the OEM & ELA letters before they go out.
Section A
Two businesses. Deliberately separated.
The show and the trips feed each other — but neither depends on the other to exist. That separation is the entire point. If an OEM walks, the show still ships. If sponsors are slow, the trips still fly. If the trips ramp slowly in year one, the production company still has its own funded slate.
Production Co.
The Series
IP, format, talent contracts, broadcast deals, sponsor stack. Capitalised by sponsors and broadcast pre-sales — not by trip bookings.
- • Title + presenting sponsors
- • Talent (you) on a Production Co. contract
- • Production crew, kit, post, music clearances
- • Distribution: linear, streaming, owned channels
Trip Co.
MySky.africa + Heron Africa
Membership product, fleet, FlyJetStream operations, hospitality. Revenue from members and guests — not from sponsors.
- • Aircraft, AOC partner, pilot rosters
- • Heron Africa hospitality + lodges
- • Membership + per-trip revenue
- • Conservation contribution to WeLoveParks
The show is the marketing engine. The trips are the proof and the long-term revenue. Two P&Ls. Two boards. One brand.
Part 1 · The opportunity
The Flying Club & Memberships. A real business — with or without the show.
Africa's first private gyrocopter club. Seven curated circuits, three OEM brands in fleet rotation, lodge partners on the ground, recurring membership revenue, and a real conservation contribution. This is the standalone business — capitalised by members and trips, not by broadcast deals or sponsor windows.
OEM-led fleet
ELA, AutoGyro and Magni in rotation. Each gets dedicated episodes, dealer-network rights and category exclusivity. Never single-OEM dependent.
Recurring membership
Founders pay annual dues for hours, lodge nights and priority booking. Predictable revenue independent of any one season's bookings.
Heron Africa hospitality
Lodge stack, ground crew, transfer logistics. Guests don't lift a finger — the trips are operated end-to-end.
FlyJetStream — preferred AOC
Wonderboom-based AOC partner (flyjetstream.co.za). Preferred, not exclusive — alternative operators stand by so the fleet flies regardless.
Why the OEMs cannot afford to sit this one out
Owners buy a gyrocopter for the dream — the idea of seeing the world from 500 feet, of going where airliners and 4x4s cannot. The reality, almost everywhere, is the opposite. Owners are locked into their own region, their own home strip, the same 50nm of weekend airspace. The product delivers freedom on the spec sheet and a fence on the map.
MySky is the answer to that gap. When you buy the gyro you also get access to the club that finally uses the machine for what it was built for — Africa, end-to-end. Seven circuits, lodge stays, pilot support, the whole continent opened up. That is what makes the product worth buying in the first place.
For ELA, AutoGyro and Magni this is not just a sponsorship. It is an African showroom that flies, a working dealer network, AERO Friedrichshafen 2027 activation, on-screen integration in a global series, and — most importantly — proof to every prospective owner in Europe that owning a gyro means belonging to something. The OEM that walks gives that story to its competitors. The two that stay define the category for the next decade.
Part 2 · The series
8 × 44 minutes. Multiple distribution legs. Never one platform.
A genuine progression arc — ground school, first solo, real jeopardy across seven African circuits, real landscapes nobody else can film. Built like Long Way Round. Paced like Top Gear. Scored for theatrical streaming. We deliberately structure the show to ship across multiple windows so we are not hostage to any one broadcaster.
Linear + streaming
Anchor broadcaster in SA / EU + global streaming window. Sold as a finished package, not on spec.
Owned channels
MySky YouTube, social cut-downs, behind-the-scenes shorts. We own the audience we build.
In-flight + in-room
Airline IFE deals (LH, LX, KLM, BA) + lodge-room loops across Southern Africa. Captive premium audience.
Sponsor integration
Mercedes-Benz Sprinter + Toyota Land Cruiser livery, apparel, comms tech, conservation co-funder. Category exclusivity, on-screen integration.
EU + DACH market
ELA dealer network across Spain/Germany/Italy + AERO Friedrichshafen 2027 activation. Formal entry to the market that loves this format.
Owned IP
Format bible, music, archive — held by the Production Co. with talent participation. You get back-end, not just a fee.
The bigger play
MySky — the start of a media company.
This isn't a one-off series and it isn't only an adventure channel. The flying club show is the springboard. From day one MySky is structured as a media company — capable of originating its own productions, co-producing with established broadcasters and streamers, and entering media partnerships across Africa and the EU. We start with what we can ship now — adventure, aviation, conservation, hospitality — and we scale into scripted, factual, advertiser-funded, and partner-funded formats as the audience and the relationships grow.
We are deliberately open about the future. The point is not to lock the slate today; the point is to build the vehicle — brand, distribution, talent, IP ownership — that lets MySky become a real player in the media world. You come in as the on-screen face of the lead production and, by extension, as the founding face of the channel itself.
What this means for you
A new chapter — not a rehash.
- Brand evolution: from screen actor to adventure / aviation / conservation lead. Same audience trust, new genre — the territory that built Top Gear and Long Way Round into presenter empires.
- EU + DACH market exposure: formal introduction to Germany, Austria, Switzerland, Spain and Italy via ELA / AutoGyro / Magni dealer networks plus AERO Friedrichshafen 2027. A market that already loves this format and is hungry for African content.
- Owned IP participation: talent fee plus back-end on the Production Co. Equity option discussed in person. You own a piece of what you help build.
- Channel founder status: MySky launches with you as the on-screen face. Subsequent productions extend that — you don't carry the channel alone, but you define it.
Part 3 · The hospitality engine
Heron Africa runs the ground. You and the guests just fly and land.
Heron Africa is the curator and operator of the entire guest experience — the same team behind the "next experience" hospitality brand. From the moment a member or production guest lands, Heron Africa owns every touchpoint that isn't the aircraft itself.
Lodge stack & curation
Heron Africa selects, contracts and quality-controls every lodge on every circuit. From private game lodges to coastal hideaways — one curator, one standard.
End-to-end guest journey
Airport meet & greet, transfers, luggage, dietary, kit, comms, in-room welcome. Members and crew touch nothing logistical from arrival to departure.
Ground experiences
Walking safaris, conservation visits, chef's tables, sundowners, cultural programming. The non-flying half of the trip is what guests will remember most.
Production hospitality
Crew accommodation, location liaison, permits, fixers, catering on remote strips. The unsexy work that keeps an 8-episode shoot on schedule and on budget.
Storytelling glue
Heron Africa's existing audience and editorial brand carries the trips and the show into the high-end travel and hospitality conversation, not just aviation.
Bookings & concierge
Member bookings, guest enquiries, partner lodge ops and conservation contributions all run through the Heron Africa hospitality desk.
The split, in one line
MySky.africa handles the flying — fleet, pilots, CAA compliance, ops control via FlyJetStream. Heron Africa handles everything else — lodges, transfers, catering, guides, conservation experiences, concierge, and the storytelling glue that turns a flight into a trip people talk about for the rest of their lives.
Part 4 · Aviation operations
FlyJetStream is the preferred AOC partner — not the only one.
Why FlyJetStream
Wonderboom-based, established AOC, gyro-friendly leadership, and a pilot pool we already know. flyjetstream.co.za is our preferred operating partner and the one we are actively pursuing for written commitment.
Why we are not dependent on it
Multiple AOC operators in SA can host the fleet. If FlyJetStream cannot or will not commit on terms, we re-route to the next operator without the show or the trips stalling. The aviation seat is filled — the name on the door is replaceable.
Section B
The commitment sequence.
One at a time, in this order. Each step unlocks the next. We don't pitch in parallel — that's how deals leak and dilute.
Section C
What we still need.
Honest open list. Nothing hidden. These are the gates we have to walk through before the production greenlight.
- open
Risk & feasibility assessment
Insurance, weather windows, regulatory clearance, talent safety protocol, second-pilot policy.
- in-progress
Launch OEM confirmed — ELA or AutoGyro or Magni
We pitch ELA first (preferred). AutoGyro and Magni are second and third in order of approach.
- in-progress
FlyJetStream operating commitment in writing
Preferred AOC partner at Wonderboom (flyjetstream.co.za). Not a single-point dependency — alternative AOC operators are on standby if terms don't land.
Section E — The ask
Sign the LOI.
We take it from there.
Two pages. Exclusivity window for SADC gyro/aviation talent. No financial commitment from you — the Production Co. carries the capital risk.
Confidential · Not for distribution · Prepared April 2026